This past Thursday night, while unconfirmed reports spread concerning the Brown University gunman, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.
While it is by no means a flawless news source, her message seemed accurate for a lot of people. It is one of the broadcasters where there exists reality-based and mostly trustworthy reporting – notably during crises like the one developing in the vicinity of a New Hampshire storage facility.
A Vulnerable State During a Corporate Battle
Yet the news network, now 45 years old, finds itself in a vulnerable position as two massive media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has been drawn into a high-stakes game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“This is yet another example of the fundamental flaws with origins in decades of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The speculation about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a business story with influential figures as the protagonists, but there is very little discussion of the common good,” Pickard said.
A Further Factor: The Former President
The CNN scenario is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” adversary.
Recall the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now says that CNN needs new ownership. You can read that as ownership that will protect him from criticism and scrutiny. That is one reason why he seems to support Paramount Skydance, which has made a hostile bid.
He has grounds to prefer that company more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of More Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a independent unit. This might be a relief to many at the network, but it’s far from a safe harbor. That structure could set up CNN for a future sale. There is no finish line.
If you ask Timothy Wu, a great deal of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be opposed by regulators,” Wu recently wrote.
The Bigger Problem and a Path Forward
Whatever happens regarding CNN, the bigger problem remains.
“What we have now is a very anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard noted. Government actions – dating back to the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can address it.
Can reform occur in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that should not imply it will never happen.
Initiatives that strengthen independent news organizations, bolster local journalism, fund public media, and prevent the accumulation of media power in a handful of hands are within reach – they are necessary for a functioning democracy.
In the world of media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pawns in the newest acquisition battle.